Next Wednesday, March 29, 2023, from 9:30 a.m. to 11:00 a.m., there will be a presentation entitled "how to make your presence in marketplaces profitable", to discover the keys to building a successful strategy and how to make sales profitable in this channel.
During the year 2021, Marketplaces grew twice as fast as digital commerce, coming to represent half of all online sales worldwide. Despite these figures, it is not always easy to achieve the expected profitability on these platforms. Commissions, operating costs and growing competition make it very difficult to generate profits, and for this reason, it is very important to know different models and cost structures, as well as the tools that help increase sales.
In this session we will learn about the different models, growth levers, cost structures, and, ultimately, how to sell in international markets through the Marketplace. The presentation will be given by Miguel de Reina and Reza Ghassemi, CEO and commercial director of Brainy Commerce respectively, experts in online sales marketplaces.
Next, Albert Cardona, founding partner of Carlett, will explain the company's presence in marketplaces and how these have been an essential piece to increase the company's international sales.
This session is part of the International eTrade service to promote the internationalization of Catalonian companies through digital channels.
These conferences, accompanied by Acció, are within the framework of activities of the Enterprise Europe Network project, of which it is a part and which brings together more than 450 business support organizations in 50 countries.
You can sign up for free here: